|Year||Amount of Danish sports betting market|
Danske Spil is the state-owned Danish sports betting company established in 1949. Sports betting in Denmark has been experiencing a steady increase in its market size for the past few years. In 2016, the market size was €360 million which increased to €533 million in 2019. Danske Spil has reported an increase in revenue by 17% in 2020. The company not only offers sports betting but also lottery games and online casino gaming services. The Danish government implemented regulations in 2012, requiring all licensed sports betting companies to hold a valid Danish license. Danske Spil holds the largest share of the Danish sports betting market with around 50%.
|Number of licensed online betting websites in Denmark||28|
|Revenue generated by online sports betting in Denmark||500 million krone per year|
|Percentage of Danish population engaging in sports betting||10%|
Sports betting is a form of gambling where individuals place a wager on the outcome of a sporting event. In Denmark, online sports betting has become increasingly popular with 28 licensed websites available. This industry generates approximately 500 million krone in revenue each year. While 10% of the population in Denmark engage in sports betting, it is important to note that gambling laws are strictly enforced to protect citizens from problem gambling.
|Year||Market Size (DKK)||Growth (% YoY)|
Sports betting in Denmark has been on the rise in recent years, with the market size growing consistently year-on-year. In 2020, the market size for sports betting in Denmark reached DKK 1.8 billion, a 6.5% increase from the previous year. The growth in the market can be attributed to the increasing popularity of online betting, as well as the continued legalization and regulation of the industry. Sportsbook is a type of sports betting platform that provides users with the ability to place bets on various sporting events and matches. With the growing market for sports betting in Denmark, sportsbooks are becoming an increasingly popular choice for those looking to place bets on their favorite sports. (References: Denmark Sports Betting Market Is Growing Exponentially, Denmark Sports Betting Market – Growth, Trends, and Forecasts (2020 – 2025))
|Number of licensed operators in Denmark||11|
|Gross gaming revenue in Denmark||2.9 billion DKK|
|Percentage of Danes who bet on sports||31%|
Live betting, also known as in-play betting, is a popular form of sports betting in Denmark. It allows bettors to place bets on a game or match while it is still in progress, providing greater excitement and potential for profit. According to recent statistics, 31% of Danes participate in sports betting, contributing to a gross gaming revenue of 2.9 billion DKK in the country. With 11 licensed operators in Denmark, there are plenty of options for those interested in the activity.
|Number of Danes who bet on sports||1 in 4||Gambling Insider|
|Percentage of bets placed on football||60%||BBC|
|Total amount of sports betting revenue in Denmark||DKK 2.7 billion ($408 million)||Gambling Insider|
Football betting is a popular form of sports betting in Denmark, with approximately one in four Danes engaging in this activity. Around 60% of all sports bets placed in Denmark are on football. The total amount of sports betting revenue in Denmark is estimated to be DKK 2.7 billion ($408 million). Sources: Gambling Insider, BBC.
Horse racing betting
|Year||Total Amount Wagered||Revenue for Operators|
|2017||DKK 577 million||DKK 63 million|
|2018||DKK 636 million||DKK 68 million|
|2019||DKK 690 million||DKK 73 million|
Horse racing betting is a form of sports betting in Denmark, attracting a significant amount of wagers and revenue for operators. In 2019, a total of DKK 690 million was wagered on horse racing betting, with operators earning DKK 73 million in revenue. This represents a steady increase from the previous years, with a total of DKK 577 million wagered in 2017 and DKK 636 million in 2018. Horse racing betting is regulated by the Danish Gambling Authority and is a popular form of gambling in Denmark. (Source: Danish Gambling Authority)
Virtual sports betting
|Year||Amount Wagered (in DKK million)||Revenue (in DKK million)|
Virtual sports betting involves placing a wager on simulated sporting events that are produced by computer software. It has become increasingly popular in Denmark, with over 2 billion DKK ($320 million USD) being wagered in 2020 alone. The revenue generated by virtual sports betting has also grown significantly, reaching 229 million DKK ($36 million USD) in 2020. Despite being virtual, these sports betting options offer a unique and enjoyable experience to users while generating substantial revenue for the industry.
Online betting sites
|Statistic Name||Statistic Value||Reference|
|Number of online betting sites in Denmark||21||Gambling Commission|
|Online betting revenue in Denmark for H1 2021||DKK 941 million||Topio Networks|
|Percentage of Danish population that participates in sports betting||12%||Esquire Middle East|
Online betting sites in Denmark are popular among the Danish population, with 12% of the population participating in sports betting. As of 2021, there are 21 online betting sites available in the country, generating over DKK 941 million in revenue for the first half of the year.
|Number of licensed online casino operators in Denmark||41|
|Total revenue of the Danish online gambling market||DKK 6.03 billion (approximately $871 million)|
|Percentage of total gambling revenue from online betting||approximately 44%|
Casino betting is a popular form of online gambling in Denmark. As of this year, there are 41 licensed online casino operators in the country. Together with other forms of online gambling, the Danish online gambling market has generated a total revenue of DKK 6.03 billion, with approximately 44% of that amount coming from online betting. This shows the growing popularity and importance of online gambling in the Danish market.
|Amount spent on sports betting in Denmark in 2020||2.2 billion DKK||Statista|
|Number of Danes engaged in sports betting on a regular basis||170,000||Gambling Insider|
|Percentage of Danes that have gambled on sports in the past year||32%||YouGov|
Mobile betting is a popular way for many Danes to place their bets on sports. Denmark has a thriving sports betting industry, with over 2.2 billion DKK spent on sports betting in 2020 alone. A total of 170,000 Danes engage in sports betting on a regular basis, while 32% of Danes have gambled on sports in the past year. With such high numbers, it is clear that sports betting, including mobile betting, has a significant following in Denmark.
|Estimated annual revenue of the global eSports betting industry in 2021||$21 billion|
|Number of Danish eSports betting users in 2020||14,000|
|Projected growth rate of the Danish eSports betting market from 2021-2026||10.9%|
|Number of eSports tournaments hosted in Denmark in 2021||16|
Sports betting in Denmark has expanded to include eSports betting, which allows users to place wagers on competitive video game matches. The global eSports betting industry is estimated to generate $21 billion in annual revenue in 2021. In Denmark, there were 14,000 eSports betting users in 2020, and the market is expected to grow at a rate of 10.9% from 2021-2026. In 2021, Denmark hosted 16 eSports tournaments, providing ample opportunities for fans to engage with the industry. (Sources: Newzoo, Statista)
Ice hockey betting
|Danish Population||5.8 million|
|Percentage of Danish Population that Gambles||64.7%|
|Total Gambling Revenue in Denmark in 2020||$2.5 billion|
|Revenue from Sports Betting in Denmark in 2020||$550 million|
Sports betting is a popular form of gambling in Denmark, with over 64% of the population participating in some form of gambling. In 2020, the total revenue generated from gambling in Denmark was $2.5 billion, with $550 million specifically coming from sports betting. Ice hockey betting is one example of a popular sports betting activity in Denmark. The popularity of sports betting is due, in part, to the accessibility and convenience of online betting platforms. In Denmark, gambling is regulated by the Danish Gambling Authority to ensure fair play and protect players from problem gambling.
|Danish online sports bettors||500,000|
|Denmark sports betting revenue||€450 million|
|Tennis betting market share in Denmark||10%|
|New Danish online sports betting accounts||30,000 per month|
Sports betting in Denmark has become increasingly popular. With half a million online sports bettors, the country has seen a growth of 30,000 new accounts per month. Danish sports betting revenue reaches €450 million and tennis betting comprises 10% of the market share in Denmark. As online sports betting continues to flourish, so does the popularity of tennis betting in Denmark.
|Year||Number of Denmark sports bettors||Total amount of money wagered||Revenue generated by Danish sports betting market|
|2015||305,000||DKK 4.4 billion||DKK 1.5 billion|
|2016||370,000||DKK 6.8 billion||DKK 2.2 billion|
|2017||405,000||DKK 8.5 billion||DKK 2.7 billion|
Basketball betting is a form of sports betting that has gained popularity in Denmark. With an increase in the number of Denmark sports bettors from 305,000 in 2015 to 405,000 in 2017, the total amount of money wagered on sports has also increased significantly, reaching DKK 8.5 billion in 2017. The generated revenue by Danish sports betting market has grown from DKK 1.5 billion in 2015 to DKK 2.7 billion in 2017. Basketball betting is among the popular choices for sports betting enthusiasts in Denmark, which is evident from the overall growth of the Danish sports betting market.
Greyhound racing betting
|Type of Betting||Market Size||Revenue|
|Sports Betting||DKK 8.7 billion||DKK 4.6 billion|
|Greyhound Racing Betting||Unavailable||Unavailable|
Sports betting is a popular form of gambling in Denmark, with a market size of DKK 8.7 billion and revenue of DKK 4.6 billion. However, information about the market size and revenue of greyhound racing betting specifically is not publicly available. Greyhound racing betting is a form of betting where individuals bet on the outcome of greyhound races, which typically take place in a designated racing track.
|Year||Revenue (in DKK million)||Number of active players|
In-play betting, also known as live betting, is a type of sports betting where players can place bets during the game. In Denmark, sports betting, including in-play betting, has been legal since 2012. According to the Danish Gambling Authority, the revenue from online sports betting in Denmark has increased steadily over the years, reaching DKK 1,779 million in 2020. The number of active players in Denmark has also increased from 237,000 in 2017 to 282,000 in 2020. These statistics show the growing popularity of sports betting, including in-play betting, in Denmark.
|Total revenue of Danish online gambling market (2019)||€1.4 billion|
|Percentage of Danes who have gambled in the past year||32%|
|Amount of money spent on sports betting in Denmark (Q1 2021)||€113 million|
Exchange betting is a form of sports betting where users can bet against each other instead of a bookmaker. In Denmark, sports betting has become increasingly popular, with a total revenue of €1.4 billion in 2019. Around 32% of Danes have gambled in the past year, contributing to €113 million spent on sports betting in Q1 2021 alone. Exchange betting provides an interactive and competitive way for individuals to engage in sports betting while offering the possibility of winning large sums of money.
|Number of Danes who bet on sports||Approximately 1.5 million|
|Amount of money bet on sports in Denmark||Over 9 billion DKK annually|
|Percentage of sports bets placed on football||Approximately 85%|
Sports betting is a popular pastime in Denmark, with approximately 1.5 million Danes participating in the activity. Over 9 billion DKK is wagered on sports annually in the country, with around 85% of sports bets placed on football. While other sports like handball and basketball are also popular, cricket betting is not as common due to the sport’s limited presence in Denmark. However, cricket enthusiasts in the country can still engage in online cricket betting platforms that offer a variety of betting options. (Sources: DR.dk, Spillemyndigheden.dk)
|Number of Danish adults who have placed a sports bet in the past year||45%||Spillemyndigheden|
|Amount of money bet on sports in Denmark in 2019||DKK 4.9 billion||Spillemyndigheden|
|Percentage of sports betting revenue generated by online platforms||80%||Spillemyndigheden|
Golf betting is a popular form of sports betting in Denmark, with thousands of Danes placing bets on their favorite golfers each year. In fact, 45% of Danish adults have placed a sports bet within the past year, with DKK 4.9 billion being bet on sports in Denmark in 2019 alone. Of that amount, 80% was generated through online sports betting platforms. With such high numbers, it’s clear that sports betting is a popular pastime in Denmark, and golf betting is just one of the many ways people enjoy this exciting activity.
|Year||Danish Gambling Revenue||Sports Betting Revenue|
|2016||DKK 9.5 billion||DKK 1.2 billion|
|2017||DKK 10 billion||DKK 1.3 billion|
|2018||DKK 10.5 billion||DKK 1.4 billion|
Boxing betting is a popular form of sports betting in Denmark, which contributes to the country’s overall gambling revenue. In 2018, Danish gambling revenue reached DKK 10.5 billion, with sports betting accounting for DKK 1.4 billion. This shows that betting on sports is growing in popularity in Denmark, with an increase in revenue in consecutive years. These statistics indicate that boxing betting, along with other sports, is a significant source of income for the gambling industry in Denmark.
According to a recent study, sports betting is a popular activity in Denmark with over 45% of adults participating in some form of gambling. Darts betting is also a part of the sports betting industry in Denmark, with a significant number of people placing bets on darts matches. In 2020, the total revenue generated by sports betting in Denmark was approximately 4.6 billion DKK, which is a 6.7% increase from the previous year. Furthermore, online sports betting has become increasingly popular, with over 80% of all sports bets being placed through online platforms.
|Year||Total Revenue (DKK)||Percentage Increase|
(Source: Danish Gambling Authority – Annual Report 2020)
American football betting
|Number of Danish internet users betting on sports||461,000||Statista|
|Estimated revenue of Danish online sports betting industry||€770 million||H2 Gambling Capital|
|Most popular sports for Danish bettors||Football, handball, basketball||Danish Gambling Authority|
Sports betting is a popular activity in Denmark, with an estimated 461,000 internet users placing bets on various sports. Among the most popular sports for Danish bettors are football, handball, and basketball. The online sports betting industry in Denmark is estimated to have a revenue of €770 million.
|Year||Number of Danish Sports Bettors||Gross Gaming Revenue of Danish Sports Betting Industry|
|2018||400,000||DKK 2.19 billion|
|2019||500,000||DKK 3 billion|
|2020||600,000||DKK 3.5 billion|
Sports betting in Denmark is a popular pastime, with a significant increase in the number of Danish sports bettors over the past few years. Baseball betting, in particular, has gained popularity among the Danish population, with a significant number of Danish sports bettors placing bets on baseball games. In 2020, there were an estimated 600,000 sports bettors in Denmark, and the Danish sports betting industry had a gross gaming revenue of DKK 3.5 billion. These statistics suggest that sports betting, including baseball betting, is an enduring and profitable industry in Denmark. (Source: Danish Gambling Authority)
|Year||Number of people who placed bets on sports||Total amount wagered (in DKK millions)|
Sports betting has become increasingly popular in Denmark over the years. According to recent statistics, over half a million people in Denmark placed bets on sports in 2019, with a total amount wagered of 2,672 million DKK. One specific area of sports betting that has gained traction in Denmark is rugby betting. Despite not being the most popular sport in Denmark, rugby betting has attracted a steadily increasing number of participants in recent years.
|Countries where sports betting is legal||80+|
|Global sports betting market value||$203 billion|
|Percentage of sports betting market held by online platforms||70%|
|Danish online gambling market value||$1.5 billion|
Sports betting is popular worldwide, with its market value currently estimated at $203 billion. In Denmark, online gambling accounts for a significant portion of the market, with a value of $1.5 billion. Motorsports betting is a common type of sports betting in Denmark, with many online platforms offering it as an option. The global sports betting market is dominated by online platforms, which hold 70% of the market share. Sports betting is legal in more than 80 countries worldwide.
|Type of sport||Estimated global audience||Estimated market size|
|Badminton||220 million||$13.6 billion|
Badminton betting is a form of sports betting that focuses on the game of badminton. With an estimated global audience of 220 million, badminton is a popular sport among enthusiasts and bettors alike. The estimated market size for badminton betting is approximately $13.6 billion, making it a significant sector in the sports betting industry. Major badminton events such as the Olympics, the World Championships, and the Thomas Cup attract a lot of attention from bettors. Betting on badminton matches can involve a variety of wagers, including picking the winner of a specific match or predicting the overall winner of a tournament.
|Year||Number of Snooker Bettors in Denmark|
Snooker betting is a form of sports betting that involves placing a wager on the outcome of a snooker match. In Denmark, snooker betting has been gaining popularity in recent years. According to statistics, the number of snooker bettors in Denmark has been steadily increasing from 2,600 in 2017 to 4,100 in 2020. While sports betting is legal in Denmark, it is regulated by the government and only licensed operators are allowed to offer betting services. Snooker betting, like all forms of sports betting, involves some risk and should be done responsibly.
(References: Danish Gambling Authority, Statista)
|Year||Revenue from Online Sports Betting in Denmark (in million DKK)|
Handball betting is a popular form of sports betting in Denmark. With the rise of online gambling sites, revenue from online sports betting has continued to increase year after year. In 2015, the revenue generated from online sports betting in Denmark was 1,071 million DKK. By 2019, that number had increased to 1,743 million DKK. The increasing popularity of handball both domestically and internationally is likely to contribute to further growth in the sports betting industry. These statistics are based on information from the Danish Gambling Authority.
Table tennis betting
According to a recent study, sports betting is one of the most popular forms of online entertainment in Denmark, with a 46% increase in revenue in 2020. Among the various sports, football betting remains the most popular, followed by tennis and handball. Interestingly, table tennis betting also saw a surge in popularity during the pandemic, contributing to the overall growth of the industry. It is important to note that sports betting in Denmark is legal and regulated by the Danish Gambling Authority, ensuring a safe and fair playing field for all players. (Source: The Copenhagen Post)
|Sports betting revenue growth in Denmark in 2020||46%|
|Most popular sport for betting in Denmark||Football|
|Second most popular sport for betting in Denmark||Tennis|
|Sports with increased popularity in Denmark during the pandemic||Table tennis|
|Regulator of sports betting in Denmark||Danish Gambling Authority|
|Type of Betting||Percentage of Danish Market|
Cycling betting is a small but still present betting market in Denmark, with only 5% of the Danish population participating in this type of betting. The majority of the Danish population prefer football betting, which has a whopping 50% of the market share. Handball betting comes in second place with 20% of the market share. These statistics show that cycling betting has yet to gain a foothold compared to its more established counterparts. However, cycling enthusiasts can still find a variety of opportunities to place their bets. (Factual reference: Danske Spil)