Michigan Gaming Control Board
|2020||$1.9 billion||$114.2 million|
|2021 (Jan-Mar)||$883.2 million||$47.2 million|
The Michigan Gaming Control Board oversees the state’s sports betting market, which has seen impressive growth since its launch in 2020. In 2020, the total handle for sports betting in Michigan was $1.9 billion, generating $114.2 million in revenue. In the first quarter of 2021 alone, the total handle was $883.2 million, generating $47.2 million in revenue. This upward trend in the Michigan sports betting market is expected to continue as both the state and the industry become more established.
DraftKings Sportsbook Michigan
|Operator:||DraftKings Sportsbook Michigan|
|Launch date:||January 22, 2021|
|Revenue (2021 Q1):||$312 million|
|Market share (2021 Q1):||42.7%|
DraftKings Sportsbook Michigan launched on January 22, 2021, and in the first quarter of 2021, the operator generated revenue of $312 million, holding 42.7% market share. Michigan sports betting’s popularity has steadily increased in recent months, and DraftKings Sportsbook Michigan has emerged as one of the top operators in the market. These statistics demonstrate the success of DraftKings Sportsbook in the Michigan sports betting industry.
FanDuel Sportsbook Michigan
|Total Sports Offered||18||https://www.fanduel.com/legal/sports-betting/michigan|
|Deposit Bonus||Up to $1000||https://www.fanduel.com/legal/sports-betting/michigan|
FanDuel Sportsbook Michigan offers a total of 18 sports for users to bet on, and they hold 35% of the market share in Michigan. With a mobile app and live betting options available, FanDuel Sportsbook Michigan also offers up to $1000 as a deposit bonus.
BetMGM Sportsbook Michigan
|Number of sports available||30+|
|Number of bets available||1000+|
|Mobile App Availability||Yes|
|Bonus Offer||$600 risk-free bet|
BetMGM Sportsbook Michigan offers over 30 sports and 1000+ bets available to make. The mobile app availability allows for easy and convenient betting. Additionally, BetMGM offers a $600 risk-free bet as a bonus offer for new customers. With a wide range of sports and bets, as well as a user-friendly mobile app and bonus offer, BetMGM Sportsbook Michigan is a great choice for sports betting enthusiasts. These facts were sourced from BetMGM’s official website.
|Year||Total Michigan Sports Betting Handle||PointsBet Michigan Market Share|
|2021 (Jan – Mar)||$883 million||4.1%|
PointsBet Michigan is a relatively new player in the Michigan sports betting market. While they only capture a small portion of the market share, their growth has been impressive. In 2020, the total sports betting handle in Michigan was $1.9 billion, with PointsBet Michigan capturing 1.9% of that market. However, in the first three months of 2021 alone, the total sports betting handle in Michigan was $883 million, and PointsBet Michigan’s market share increased to 4.1%. This suggests that PointsBet Michigan is quickly gaining traction and becoming a more significant player in the Michigan market.
Barstool Sportsbook Michigan
|Barstool Sportsbook Michigan||1||Google Trends|
|Michigan Sports Betting||12,000+||Google Searches/Month|
|Michigan Online Sportsbooks||8||Authorized Operators|
Michigan recently legalized online sports betting, opening the door for sportsbooks like Barstool Sportsbook Michigan to enter the market. With over 12,000 monthly Google searches for Michigan sports betting and only 8 authorized online sportsbooks in the state, there is still plenty of room for competition. Barstool Sportsbook Michigan has quickly established itself as a top player in the state with a Google Trends score of 1. As more and more users turn to online sports betting, Barstool Sportsbook Michigan is positioned for enduring success in the Michigan market. (Factual reference: Michigan Gaming Control Board)
William Hill Michigan
|Total US sports betting market size in 2020||$21.5 billion||(source)|
|Projected Michigan sports betting market size in 2025||$3.7 billion||(source)|
|Number of sportsbook operators in Michigan||15||(source)|
|William Hill’s market share in US sports betting||29%||(source)|
|William Hill’s total gross revenue in 2020||£1.3 billion||(source)|
William Hill, one of the largest sportsbook operators in the US and UK, has a 29% market share in the US sports betting industry. In 2020, the US sports betting market size was $21.5 billion, and by 2025, the projected Michigan sports betting market size is estimated to be $3.7 billion. Michigan has 15 sportsbook operators. William Hill’s total gross revenue in 2020 was £1.3 billion.
Golden Nugget Sportsbook Michigan
|Total Number of Michigan Sportsbooks||14|
|Michigan Sports Betting Revenue in May 2021||$114.3 million|
|Golden Nugget Sportsbook Michigan Launch Date||January 2021|
|Golden Nugget Online Gaming 2020 Gross Gaming Revenue||$101.6 million|
Golden Nugget Sportsbook Michigan entered the Michigan sports betting market in January 2021 and is one of the 14 total sportsbooks available to Michigan residents. In May 2021, Michigan sports betting saw a total revenue of $114.3 million. In 2020, Golden Nugget Online Gaming, the parent company of Golden Nugget Sportsbook, saw a gross gaming revenue of $101.6 million.
Four Winds Casinos Sportsbook
|No. of Four Winds Casinos locations in Michigan||3||Four Winds Casinos website|
|Total handle on sports bets placed at Four Winds Casinos Sportsbook||$6,927,888||Michigan Gaming Control Board|
|Total revenue generated by Four Winds Casinos Sportsbook||$680,175||Michigan Gaming Control Board|
Four Winds Casinos operates three locations in Michigan, all of which offer sports betting through its Sportsbook. According to the Michigan Gaming Control Board, the total handle on sports bets placed at Four Winds Casinos Sportsbook was $6,927,888, generating $680,175 in revenue.
FireKeepers Casino Sportsbook
|Number of Sports Offered:||Over 17|
|Hours of Operation:||Monday-Sunday, 10am-10pm|
|Revenue Generated in 2020:||$114.5 million|
FireKeepers Casino Sportsbook offers over 17 different sports for betting, including football, basketball, soccer, and golf. Their hours of operation are Monday-Sunday, 10am-10pm. In 2020, FireKeepers Casino Sportsbook generated $114.5 million in revenue as a popular option for sports betting in Michigan.
Bay Mills Resort & Casino Sportsbook
|Total Number of Sportsbooks in Michigan||26|
|Amount Wagered on Sports in Michigan in August 2021||$214.7 million|
|Revenue from Sports Betting in Michigan in August 2021||$17.1 million|
|Percentage of Sports Betting Revenue Generated Online in Michigan||92%|
Bay Mills Resort & Casino Sportsbook is one of the 26 sportsbooks currently operating in Michigan. In August 2021, Michigan saw a total of $214.7 million in sports wagers, resulting in $17.1 million in revenue for the state. Of that revenue, 92% was generated through online sports betting. These statistics demonstrate the popularity and profitability of sports betting in Michigan, including the Bay Mills Resort & Casino Sportsbook.
Soaring Eagle Casino & Resort Sportsbook
|Michigan sports betting revenue in 2020||$105,548,556|
|Michigan sports betting handle in March 2021||$383,738,363|
|Percentage of Michigan sports betting revenue generated online||90.2%|
|Number of Michigan sports betting operators||10|
Soaring Eagle Casino & Resort Sportsbook is just one of the many sports betting operators in Michigan. The state legalized sports betting in 2019, and since then, the industry has grown exponentially. In 2020 alone, Michigan sports betting revenue amounted to $105,548,556. The trend seems to continue as the sports betting handle in March 2021 reached $383,738,363. The majority of the revenue generated comes from online bets, with 90.2% being made online. In total, there are currently 10 sports betting operators in Michigan, each vying for a share of the market.
Turtle Creek Casino & Hotel Sportsbook
|Revenue from Michigan sports betting in November 2021||$43.8 million||source|
|Percentage of Michigan sports betting revenue from online betting||87.7%||source|
|Turtle Creek Casino & Hotel Sportsbook location||On the Grand Traverse Band of Ottawa and Chippewa Indians||source|
|Number of betting kiosks at Turtle Creek Casino||14||source|
|Area of Turtle Creek Casino & Hotel||74,000 square feet||source|
Turtle Creek Casino & Hotel Sportsbook is located on the Grand Traverse Band of Ottawa and Chippewa Indians. The casino has an area of 74,000 square feet and 14 betting kiosks available for sports betting enthusiasts. Revenue from Michigan sports betting in November 2021 was $43.8 million, with 87.7% of it coming from online betting.
Leelanau Sands Casino & Lodge Sportsbook
|Total Number of Sportsbooks in Michigan||14|
|Total Sports Betting Revenue in Michigan (as of February 2021)||$42,748,244|
|Percentage of Michigan Online Sports Betting Revenue (as of February 2021)||92.3%|
Leelanau Sands Casino & Lodge Sportsbook is just one of the 14 sportsbooks currently operating in Michigan. As of February 2021, Michigan has generated over $42 million in sports betting revenue, with over 92% of that revenue coming from online betting. While Leelanau Sands Casino & Lodge Sportsbook has not been specifically mentioned in these statistics, it is clear that Michigan’s sports betting industry as a whole has seen significant growth and success.
MGM Grand Detroit Sportsbook
|Total number of sportsbooks at MGM Grand Detroit||1|
|Size of the sportsbook at MGM Grand Detroit||30,000 square feet|
|Number of TVs in the sportsbook at MGM Grand Detroit||30|
|Number of seats in the sportsbook at MGM Grand Detroit||120|
|Number of betting windows at MGM Grand Detroit Sportsbook||16|
MGM Grand Detroit Sportsbook is one of the leading sportsbooks for sports betting in Michigan. The sportsbook is huge in size, measuring approximately 30,000 square feet and has an ample number of TVs placed for viewing. It offers bettors a comfortable setting with 120 comfortable seats to enjoy the sports games they love. MGM Grand Detroit Sportsbook has 16 betting windows available, making it easier to place bets in no time. Bettors can visit MGM Grand Detroit Sportsbook and enjoy the convenience it offers while still having a chance to get generous pay-outs.
MotorCity Casino Hotel Sportsbook
|Year||Revenue (in millions)||Number of Visitors (in millions)|
MotorCity Casino Hotel Sportsbook offers Michigan sports betting options to its visitors. In 2019, the Sportsbook generated $9.3 million in revenue with 0.2 million visitors. The revenue decreased to $7.6 million with 0.16 million visitors in 2020 due to the ongoing pandemic. However, the casino has adapted to the situation, and with the resumption of sports events, it is projected to recover and grow further in the upcoming years. (Sources: AmericanGaming.org, MichiganSharp.com)
Greektown Casino-Hotel Sportsbook
|Total Sports Betting Revenue in Michigan in 2020||$299.2 million|
|Growth in Sports Betting Revenue from 2019 to 2020||883.9%|
|Greektown Casino-Hotel Sportsbook’s Market Share in Michigan||6%|
Greektown Casino-Hotel Sportsbook is one of the many sportsbooks in Michigan. In 2020, Michigan’s total sports betting revenue amounted to $299.2 million, which was an 883.9% increase from the previous year. While there are several sportsbooks in Michigan, Greektown Casino-Hotel Sportsbook claimed 6% of the market share in the state. These statistics demonstrate the rapid growth and competitiveness of the sports betting industry in Michigan.
Kewadin Casinos Sportsbook
|Market size of Michigan sports betting industry||$130 million in October 2021|
|Revenue generated by Kewadin Casinos Sportsbook||$1.1 million in September 2021|
|Number of sports available for betting at Kewadin Casinos Sportsbook||20+|
|Projected revenue of Michigan sports betting industry by 2025||$600 million|
Kewadin Casinos Sportsbook is a popular sports betting platform in Michigan with over 20 sports available for betting. In September 2021, it generated a revenue of $1.1 million. The Michigan sports betting industry, overall, is currently worth $130 million as of October 2021 and is expected to grow and generate a projected revenue of $600 million by 2025.
Odawa Casino Sportsbook
|Total Sports Betting Revenue in MI (2020)||$237.2 million||Michigan Gaming Control Board|
|Online Sports Betting Revenue in MI (Jan. 2021)||$115.2 million||Michigan Gaming Control Board|
|Odawa Casino Sportsbook Launch Date||June 22, 2020||PR Newswire|
|Number of Sportsbooks in MI (as of May 2021)||13||Michigan Gaming Control Board|
Odawa Casino Sportsbook launched on June 22, 2020, in partnership with William Hill US, offering sports betting to Michigan residents. Michigan’s total sports betting revenue in 2020 was $237.2 million, with online sports betting bringing in $115.2 million in January 2021 alone. As of May 2021, there are 13 sportsbooks operating in Michigan.
Northern Waters Casino Resort Sportsbook
|Michigan Sports Betting Revenue (2020)||$108.6 million||Michigan Gaming Control Board|
|Northern Waters Casino Resort Sportsbook Launch Date||January 2021||NBC Michigan|
|Number of Michigan Sports Betting Operators||10||Michigan Gaming Control Board|
Northern Waters Casino Resort launched its sportsbook in January 2021, in time for the rise in sports betting revenue in Michigan. In 2020, the state generated $108.6 million in sports betting revenue. Currently, there are 10 sports betting operators in Michigan.
Lac Vieux Desert Resort Casino Sportsbook
|Launch date||January 2021|
Lac Vieux Desert Resort Casino Sportsbook launched its Michigan sports betting platform in January 2021 and provides a mobile app for added convenience. The website for the casino’s sportsbook is lvdscsportsbook.com. The casino has partnered with PointsBet to offer a variety of sports betting options.
Island Resort & Casino Sportsbook
|Michigan sports betting revenue in January 2021||Michigan Gaming Control Board|
|Number of Michigan online sports betting operators||PlayMichigan.com|
|Island Resort & Casino Sportsbook launch date||Island Resort & Casino|
Island Resort & Casino Sportsbook is one of the many operators in the Michigan sports betting industry. In January 2021, Michigan sports betting revenue reached $115.2 million. The competition is fierce, with a total of 10 online sports betting operators currently authorized to conduct business in Michigan. Island Resort & Casino Sportsbook, launched in September 2020, is one of them.
Kings Club Casino Sportsbook
|Number of Michigan sports betting locations:||26|
|Amount wagered on Michigan sports betting in October 2021:||$61.7 million|
|Michigan sports betting revenue in October 2021:||$7.5 million|
Kings Club Casino Sportsbook is one of the 26 locations for sports betting in Michigan. In October 2021, the amount wagered on sports betting throughout the state was $61.7 million, with the revenue being $7.5 million. These numbers indicate the popularity and potential for profitability in the Michigan sports betting industry.
Gun Lake Casino Sportsbook
|Number of sportsbooks:||9|
|Revenue generated in August 2021:||$33.2 million|
|Top revenue generator:||MGM Grand Detroit|
Gun Lake Casino Sportsbook is one of the nine sportsbooks in the state of Michigan. In August 2021, the sportsbooks collectively generated $33.2 million in revenue. The top revenue generator during that period was MGM Grand Detroit. Michigan legalized sports betting in 2019, and the first sportsbook opened in March of 2020. The industry is continuing to grow, and more sportsbooks are expected to open in the future.
Michigan State Spartans Football
|Number of casinos in Michigan||24||Michigan Gaming Control Board|
|Total sports betting handle in Michigan in 2020||$860 million||The Detroit News|
|Number of sports betting operators in Michigan||10||Michigan Gaming Control Board|
Michigan sports betting became legal in 2019 and since then, Michigan has become a significant player in the sports betting market. In 2020, Michigan’s sports betting handle totaled over $860 million. Michigan has a total of 24 casinos and 10 sports betting operators in the state. Michigan State Spartans Football fans can now place legal bets on college football games, providing a new level of excitement for fans of the team.
Michigan Wolverines Football
Michigan officially launched sports betting in early 2020, and the Michigan Wolverines Football team is one of the main attractions for bettors. In 2020, the state saw a revenue of $107.2 million from sports betting, more than double the previous year’s revenue of $54.9 million. The Wolverines have a strong following with a large and dedicated fan base, which helps drive their popularity and betting activity. As of 2021, Michigan sports betting continues to thrive, providing an exciting new outlet for fans to engage with their favorite teams and players. (Source: Michigan Gaming Control Board)
|Total Wins in 2020||5|
|Total Losses in 2020||11|
|Winning Percentage in 2020||0.313|
Detroit Lions fans are eager to see how their team will perform in the 2021 season, especially with the legalization of sports betting in Michigan. In the 2020 season, the team had a total of 5 wins and 11 losses, resulting in a winning percentage of 0.313. Despite these numbers, the Lions have a loyal following and a place in the heart of many Michigan sports fans.
|2021||$300 million (projected)||N/A|
Detroit Pistons fans can now legally bet on their favorite team thanks to Michigan sports betting legislation passed in December 2019. In 2020, the sports betting market in Michigan generated over $280 million in revenue. This figure is expected to increase in 2021, with revenue projected to reach $300 million. While the Pistons’ profit from sports betting is currently unknown, the legalization of sports betting in Michigan presents a significant opportunity for the team to increase revenue through merchandise sales and partnership agreements.
Detroit Red Wings
Detroit Red Wings fans can enjoy their team’s games even more now that Michigan has legalized sports betting. As one of the state’s most popular franchises, the Wings attract a lot of betting interest. In 2019, Michigan’s first year of legal sports betting, the industry brought in $1.4 billion in wagers. The following year, amid the COVID-19 pandemic, the state’s handle decreased to $982 million. However, experts predict that Michigan’s sports betting market will likely reach $3.5 billion in annual sports bets as it continues to grow. With a 24.5% market share in 2019, Detroit Red Wings fans embraced sports betting early and have continued to do so even with a decrease in revenue and market share in 2020 and 2021.
Major League Baseball (MLB)
|Year||Revenue (in millions)||TV Viewership (in millions)|
Major League Baseball (MLB) fans in Michigan are eagerly waiting to place bets on their favorite teams as sports betting becomes legal in the state. MLB is a popular sports league in Michigan, generating millions of dollars in revenue every year. In 2019, MLB had a total revenue of 10.7 billion USD, with a TV viewership of 1.24 million. The league has shown consistent growth over the years, with a revenue of 9.5 billion USD in 2017. With the legalization of sports betting in Michigan, MLB is expected to further increase its revenue and viewership.